IT Strategy (2nd Edition)

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DescriptionFor undergraduate or graduate courses in IT Strategy or Management. Using IT to deliver business value.IT Strategy provides a critical issues perspective that shows students how to use and manage IT to deliver business value. This edition has been overhauled in order to reflect the most important issues facing IT managers today. This book teaches students how to use and manage IT to deliver business value, with a focus on IT management issues, rather than technical issues.Key FeaturesFocus on IT managementThe focus on IT management in the book helps students know how to manage well. By focusing on IT management–rather than technical issues–the information in this text can be used by a wider range of business professionals.Chapters focus on critical IT management issues such as identity management, collaboration, communicating with business, improving relationships with the business, application portfolio management, managing IT-based risk, social computing and master data management.Offer real-world current contextMini-cases: rather than learning concepts free of context, this text introduces students to the complex decisions facing real organisations through minicases. Twelve in all, four of which are new to this edition, these are not just abridged versions of full case studies, as they differ in two significant ways:A horizontal perspective takes a slice through a number of coexistent issues. Rather than looking for a solution to a specific problem, students must first identify and prioritise the issues, mimicking how real organisations would approach the same challenge.Highly relevant information engages students. Unlike standard cases, which intermix irrelevant information, every sentence of these cases has a purpose and reflects relevant information. As a result, students must analyse each case very carefully so as not to miss critical aspects of the situation.Mini-cases offer information about delivering business value at Hefty Hardware, customer service at Datatronics, innovation at International Foods, and IT Investment at North American Financial.The text presents models and frameworks to use for IT decision making. This text provides extensive use of models and frameworks that students can use in their future careers.

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